The Rocco Forte hotel is making an entry into the Middle East through the United Arab Emirates and in order to make the right mark and impression, the creative minds behind the group have decided to give it an Arabian look.
The architect of Atkins Middle East has been quoted as saying, “We wanted to take into consideration the values and culture of the UAE and its inspiration to become a destination of distinction. So we looked at the landscape of Abu Dhabi and what came to mind was the desert sand dunes, which represented both the landscape and traditions of the Gulf peninsula. As such, a dynamic geometry for the outer shape of the building into a wavy and curved facade was further developed.”
In other words, Arabian dunes, waters and marine life will define the looks of the hotel in UAE.